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Trees are the cheapest and most effective means to bind CO2. Therefore mankind gains a time joker by trees. Greenhouse gas emissions must be to zero to mitigate the climate crisis. Plant-for-the-Planet has already planted over 13.6 billion trees in 193 countries and trained many young climate ambassadors. More information about Plant-for-the-Planet is available at www.plant-for-the-planet.org.

PRACHT involves its customers in the ambitious tree planting campaign in order to to increase awareness towards the topic. PRACHT wants to achieve even more! For example, with various Germany-wide campaigns a tree is planted at PRACHT's expense for every BASIC LINE luminaire sold and for every newsletter subscription.

Stop talking. Start planting." is the slogan of Plant-for-the-Planets worldwide communication campaign. PRACHT definitely sympathizes with the initiative´s aims and its tackling way of working practice. Thus the tree planting campaign is not a one-off marketing event or green washing by PRACHT- quite the opposite: with this initiative, PRACHT is making the Buchenau site climate-neutral and with each new campaign tree, an additional 500kg of CO2 is bound.

The company is already a member of ZNU (Zentrum für Nachhaltige Unternehmensführung = Centre for Sustainable Corporate Management) and has been committed to the environment and society for a long time. This particularly affects product development, e.g. innovative solutions such as the first waterproof luminaire housing made of NAWAROH® – consisting of 98% renewable raw materials. PRACHT is also known for the development of durable, energy-saving and efficient luminaires with easy component replacement. PRACHT cares integrated: all components and service providers come from the region in order to keep the ecological footprint as low as possible.

For PRACHT, sustainability is not just a buzzword, but a central component of corporate culture. The management and employees pull in the same direction – acting with a lot of passion.

More informations at: www.prachtbaum.com

PRACHT has committed itself to plant a quarter of a million trees by 2020. The company partnered with Plant-for-the-Planet to achieve this goal. The children and youth initiative launched in January 2007 having the aim to plant 1,000 billion trees worldwide.

More Informations about Plant-for-the-Planet at: www.plant-for-the-planet.org.

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